Client management

Your clients remember who remembered them.

Kindly keeps every client, birthday, anniversary and follow-up in one place, then tells you who to reach out to today, and writes the message with you.

2,400 businesses keep their client dates here

Set up your account in three steps

Work anniversary
Birthday
48dates kept
Anniversary
SJ

Sarah Johnson

Birthday

Today

Send message

Client management, redefined

Client managementis not a pipeline. It is rememberingpeople and the datesthat made them clients.

Reminder sent

From this morning's reminder to a personal message that is sent, logged and visible to your whole team.

1 list

shared by everyone, so nobody sends the same greeting twice.

  • Who is celebrating
  • Who to write to today
  • What the date means
  • What you said last year
Sarah Johnson · History

One shared history

You messaged Eric Johnson

2 hours ago

Template 'Birthday Wishes' used

2 days ago

Added Michael & Lisa Chen

Yesterday

Emma Rodriguez milestone noted

3 days ago

“We stopped keeping a birthday spreadsheet the week we moved in.”

Imani O. · agency owner, 310 clients

BirthdaysMove-in anniversariesWedding anniversariesWork anniversariesPolicy renewalsNew babiesGraduations
How it works

Set it up once. It runs quietly from then on.

Four short steps and your whole client year is built with every date in place, every reminder timed, every message one click from sent.

Illustration showing how Kindly works
01

Bring your list in

Create your list of clients by typing the required inputs into the text field. Names and dates, nothing else.

02

Keep households together

Add a partner with a relationship and the two become one group with one shared date.

03

Get told, not reminded

Kindly surfaces who is coming up this week and what the milestone actually means.

04

Send something they keep

Pick a template, change a line, send by email, SMS or WhatsApp. It logs to their history.

What you get

Everything client management actually needs

No pipelines, no deal stages, no fields you will never fill. Just the people you look after and the dates that matter to them.

A calendar of people, not meetings

Every birthday, anniversary and custom milestone on one month grid, colour-coded by type, with the day's detail beside it.

Calendar view of client milestonesComing up list of client milestones

Groups and households

A couple or a family is one client with one shared date, message everyone, or just one person.

A grouped household client card

Templates that sound like you

Write once per occasion, categorise it, and reuse it with a personal line on top.

A list of reusable message templates

One message, one history, whole team

Send by email, SMS or WhatsApp from the same panel. Everything anyone sends is logged against that client, so nobody doubles up.

EmailSMSWhatsAppScheduled sends
A message composer with template and channel selection

Plan the birthday, then get paid for it

Build a price for any event straight from the client you're already looking at. Kindly turns it into a proper document with your logo on it and sends it for you.

Sent by email
Viewed by Sarah
Marked paid
An invoice generated for a client event

Reminders before the day

Same day, a day, three days or a week ahead, your choice, per channel.

Staff with the right access

Invite your team members, set permissions, and see exactly who sent what.

Who it's for

If your work depends on people coming back, this is for you

Tracking 180 clients

The event ends, but the relationship doesn't have to. A note before their next big day is how you stay the planner they call first.

An elegantly set event table with a colourful floral centrepiece
Pricing

Start free, pay when your list grows

Every plan keeps your clients, milestones and message history. Move up only when you run out of room.

Starter

Everything you need to stay in touch

Free
  • Up to 5 clients
  • 3 message templates
  • Email reminders
  • Birthday and anniversary tracking
Most Popular

Plus

For a growing list and a small team

$20/ Monthly
Starterpackage included +
  • Up to 50 clients
  • 3 staff seats
  • Unlimited templates
  • SMS and WhatsApp sending
  • Group clients and households

Platinum

For teams who never miss a milestone

$40/ Monthly
Pluspackage included +
  • Unlimited clients
  • Unlimited staff seats
  • Shared templates and approvals
  • Custom milestone types
  • Priority support
Cancel any time. Your clients and message history stay yours.

Your next client milestone is probably this week

Import your list and Kindly will tell you whose it is before it passes.

Create your account
Client milestone reminder
Kindly

Client management for people whose work depends on being remembered.

One short email a month on keeping clients close.

Explore

Product

  • Calendar
  • Clients & groups
  • Templates
  • Staff access

Company

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